Digital Marketing Officer

Responsibilities:

• Social Media Management: Manage Amara Medicare on Facebook, Instagram, TikTok, LinkedIn and other relevant platforms.
• Content Creation: Create and coordinate Reels, educational videos, doctor/specialist interviews, etc., and the candidate should be comfortable appearing behind or, where appropriate, in front of the camera.
• Seo & Google: Manage and improve AMARA MEDICARE's online search visibility.
• Digital Advertising: Plan, execute and optimise Meta Ads, Google Ads and Instagram campaigns. Facebook campaigns,
• Analytics & Reporting: Monitor website traffic, social media growth and engagement
• Lead Management: Work closely with the customer-care/front-desk team to ensure digital leads are properly followed up.
• Internal Collaboration: Work closely with clinicians and the business development team to identify services and stories that can be translated into useful digital content.

Requirements:

• Bachelor's degree or equivalent
• Experience in digital marketing or a related role
• Graphic design and video-editing skills
• Good understanding of SEO and Google Business Profiles
• Excellent written and spoken English

Personal Attributes: 

• Creative
• Energetic
• Proactive
• Analytical
• Commercially minded 
• Detail-oriented
• Self-motivated
• Results-driven